By Bill Rusteberg
Selling information is big business. Take hospital pricing for example. Government diktats mandate hospitals must provide pricing transparency in the form of “Machine Readable Files.”
There is big money opportunities to convert “Machine Readable Files” into “People Readable Files.”
Payerset is a tech company earning Big Bucks by transforming trillions of payer-provider rates into usable formats, i.e., “People Readable Files.” Their Big Bucks transparent pricing files fees range from $75,000 to $320,000 per year for up to 2 users.
Charles Proteus Steinmetz earned Big Bucks in the information selling business too. He realized the value of information at an early age and put it to good use. He once charged Ford Motor Company $1 for a chalk mark and another $9,999 for knowing where to put it.
Everyone has information to sell. What’s yours worth?
