Curative Expands Groundbreaking Health Plan to Georgia with an Innovative $0 Copay, $0 Deductible* Benefits Solution

AUSTIN, Texas–(BUSINESS WIRE)–Aug 29, 2024–

Curative Insurance Company, a pioneering healthcare services company, is excited to announce the expansion of its first-of-its-kind health plan to businesses headquartered in Georgia. This marks a significant milestone as Curative brings its $0 copay, $0 deductible solution to Georgia.* The plan is designed to remove barriers to care, prioritizing member well-being, preventative care, and long-term health while reducing overall costs. Georgia is now the third state, along with Texas and Florida, where Curative is available to employers with 51 or more employees for their entire workforce regardless of the employee’s state of residence.

This proactive expansion aligns with Curative’s strategy for growth and commitment to affordability and simplicity in providing a comprehensive healthcare solution. It also addresses critical needs at a time when Georgia ranks among the top ten most expensive healthcare states, as Forbes reported. Curative’s extensive national provider network will provide Georgia-based and out-of-state employees access to nearly 1 million providers nationwide.

“With our growing presence, first in Texas, then Florida, and now Georgia, we remain dedicated to maintaining the exceptional standard of care and financial predictability that is synonymous with Curative,” said Fred Turner, CEO and co-founder of Curative. “By focusing on prevention and early intervention, and by removing burdensome financial barriers to care, Georgia businesses will see healthier employees and reduced long-term healthcare costs for both the business and its employees.”

The Curative health plan offers comprehensive coverage, including:

  • Wellness and preventive care,
  • Behavioral health services,
  • Primary and specialty care,
  • Office and hospital visits,
  • Telehealth services,
  • Prescription drugs, and
  • Access to a high-quality, nationwide PPO network.

Completing a Baseline Visit with the Curative medical team within 120 days of the plan’s effective date will provide members continued access to these unique benefits for in-network care without any out-of-pocket expenses, and access to no-cost prescription medications across almost all therapeutic areas. Curative also enhances member support through individually assigned Care Navigators, who assist with everything from scheduling doctor appointments to prescription refills.

“Our preliminary results in Texas have shown promising improvements in reducing hospitalizations and increasing medication adherence, surpassing national averages,” says Dr. Brandon Charles, Chief Medical Officer at Curative. “We are excited to bring these benefits to Georgia and anticipate a substantial positive impact on healthcare outcomes.”

To learn more about Curative Insurance Company, its revolutionary health insurance plan, and how it can benefit employers and employees alike, visit https://curative.com.

SOURCE: Curative Expands Groundbreaking Health Plan to Georgia with an Innovative $0 Copay, $0 Deductible* Benefits Solution | AP News

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Is Curative prepared to scale that fast? It’s going to take some serious in-house strategic planning towards that end. The question always is – Do you build first and hope they come or do you build after they come?